Brand identity is its perceived corporate image. It won't be defined by one specific design feature but by what your customers feel your company represents based on its image as a whole.
This brand representation is expressed through the visual identity of your company - your logo, your colours, your fonts - and all these elements combined are presented in your company literature, digitally via websites and social media sites, and in traditional print via business cards, letterheads and further company stationery. The branding then moves through into flyers, exhibition panels, company clothing and any other expression of your company in the public consciousness. Biff Bang Pow have great experience in the production of all these vital elements and a proven track record in creating and developing brand awareness for our clients. Our involvement in producing clear identities includes designing and updating bespoke logos and developing them for use across digital and print.
The rise of social media has presented new challenges to logo design - having the restriction of a defined area in which to display a company logo has intensified the discipline, and it's a discipline we embrace. We love designing logos with elements that naturally lend themselves to social media sites, and you can trust Biff Bang Pow to develop and maintain your brand identity, making that brand a source of pride for you and your clients for many years to come.
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